Generational Run
Jeff Bezos
techMarch 28, 2026
works on Wall Street making great moneyquits to sell books on the internethis parents invest $250,000 because they love him, not because this makes sensestarts Amazon in his garage in 1994the name was almost "Cadabra" as in "abracadabra"his lawyer misheard it as "cadaver"changes it to Amazon, named after the biggest river on earththis was foreshadowingsells books online when most people don't even have emailWall Street analysts say online shopping will never workJeff does not care what Wall Street analysts thinkexpands from books to everythingliterally everythingyou can buy a kayak, a live lobster, and uranium ore on the same websiteAmazon doesn't turn a profit for yearsinvestors start calling it "Amazon.bomb"Jeff keeps reinvesting every dollar into growththe man has never seen a profit margin he didn't want to sacrificeinvents Amazon Prime — pay $79/year for free two-day shippingeveryone says this will bankrupt the company200 million people sign uplaunches AWS because Amazon had extra server capacity"we'll just rent our computers to other companies"AWS becomes the backbone of the entire internetNetflix, NASA, the CIA — all running on Jeff's serversAWS alone is worth more than most companies on earththe side project that ate the worldacquires Whole Foods because he wants to sell you organic kale toolaunches Alexa, puts a microphone in every home in Americapeople voluntarily install a corporate listening device in their kitchenstock goes from $18 to $3,500becomes the richest person on earthloses the title to Elongets it backthis happens multiple timesgets jacked at 55the internet noticesbald, tan, and built like a guy who bought a six-pack on Amazon Primebuys The Washington Post for $250 million like it's a weekend purchasegoes to space on his own rocketthe rocket is shaped exactly how you think it's shapedthe entire internet makes the same jokeJeff does not address the jokessteps down as CEO to "focus on other passions"his other passions include a $500 million yacht and a $175 million mansionthe yacht is so big they had to dismantle a historic bridge to get it out of the shipyardbuilt a 10,000 year clock inside a mountain in Texasstill gets your package there by ThursdayThe run that delivered itself to your door in two days or less. 📈
The run that delivered itself to your door in two days or less. 📈